Reach – Hotels & Resorts Edition

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Create More Demand That Actually Books

Reach, powered by the NAVIS Cloud CRM, provides hotel and resort marketing teams a powerful solution for creating, managing and delivering targeted communications. Reach increases engagement with prospective guests resulting in more inquiries that are likely to book.

Reach also automates your hotel and resort marketing communications by leveraging dynamic guest personas built from guest and prospect data, and imported lists. With Reach, hoteliers can engage and guide guests along their unique booking paths to increase conversion, revenue, and profit.

BENEFITS

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Book More Revenue

Personalized messages triggered by recent behavior dramatically improve booking, open, and click rates. We have the data to prove it; contact us for details.

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Empower Marketers to Do More

Automate messaging based on attributes, preferences and behavior business rules, enabling marketing teams to do more by creating and sending high-quality, targeted communications.

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Create More Profitable Demand

Guests that book directly, and those that return for additional stays are the most profitable; Reach helps marketers generate and nurture more profitable inquiries.

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Extend Guest Experience

Match the level of on-site service in your marketing communications; engage with personalized and targeted messages throughout the year that extend concierge level guest service beyond the walls of your property.

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Protect Your Brand

Personalized, triggered messaging strengthens your brand by delivering relevant and timely communications.

KEY CAPABILITIES

Integrated CRM & Email Engine

Leverage dynamic profiles with our integrated email engine to send targeted communications without having to constantly pull and upload new lists, freeing you up to think bigger.

Triggered Messaging

Set business rules around when to send communications, automating personalized, one-to-one messaging based on behaviors, attributes, preferences, and stay dates.

Already Booked Awareness

Matching logic that removes already booked guests from promotional marketing sends, thus protecting revenue, margins, and brand reputation.

Campaign Revenue Tracking

Measure how much revenue each campaign generates, in addition to open, click-thru and forward rates.

A/B Testing

Intelligent and configurable testing engine measures and tracks alternate creative aspects (subject lines, imagery, offers, etc.) and automatically shifts remaining sends to the most effective version.

PMS Integration

Integrated with 28 Property Management Systems, Reach unlocks the value of PMS guest data to improve marketing team effectiveness.

Options: StayCycle

Personalize timely messaging to guests before, during, and after each stay.

Our Other Integrated Products

Reservation Sales Optimization Green Circle Phone Logo
Hotel Call and Contact Center Purple Circle Logo
Lead Management Orange Circle Clipboard Logo
Hotel Guest Experience Circle Logo
Hospitality CRM Red Circle Logo

TRENDING BLOG POST

The Benefits of Integrated Sales & Marketing Teams

Through integrated technology, unified teams have the potential yield more revenue and become a true guest engagement engine.

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“In our first few months with NAVIS, we have seen a dramatic increase in booking conversions, better ability to train our reservations team, and marketing ROI data that allows us to maximize every dollar we spend on advertising. I can’t imagine doing business without NAVIS.”

Chad Linebaugh
Managing Director

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The Biltmore Miami Hotel Logo
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