Girls Trip Planning Travel

Guest Booking Path Phase IV: Build Up & Excitement

In her studies of love and brain chemistry, biological anthropologist Dr. Helen Fisher has discovered that anything that causes excitement increases dopamine and has the same effect on the brain as romantic love. Otherwise put, excitement is powerful stuff. It stands to reason then that being a part of encouraging a traveler’s excitement about an …

Hospitality Brand Loyalty

Profitability Strategy #2: Build Loyalty to Increase Repeat Guests

Guest loyalty has become synonymous with programs, but genuine guest allegiance does not arise from programs with their complex points systems and rules. True loyalty arises from a relationship; it is built by connection. The benefits of achieving true loyalty are many, but when it comes to profitability, in particular, loyal repeat guests are essential. …

vacation-rental-profits

5 Strategies to Increase Vacation Rental Profitability in 2016

From 2013 to 2014, vacation home sales rose 57.4% and almost 90% of those are on their way to the rental market right now (Washington Post, HomeAway). As vacation rental management companies (VRMC’s) embark on strategies and budgets for the coming year, consideration must be given to the increasingly demanding expectations of owners and guests. …

RegOnline-HeaderOrlFeb15

High-Tech Meets High Touch: 3 Ways to Make Sure Your Guests Feel the Love

High-tech or the personal touch…which trend will you follow in 2015? Say “yes” to both and watch your leisure revenue grow! Wherever hospitality thought leaders gathered in 2014, the buzz was the same: your guests want a unique experience based on their personal preferences. What used to be the emerging trend is fast becoming business …

VRMA-EU-Conference-Attendees

Americans are on the Move and There’s a Brand New Way to Book ‘Em

NAVIS plans to increase its “reach” in more ways than one. That’s why CEO Kyle Buehner and VP of Sales Michelle Marquis traveled to the VRMA European Seminar last month in Bruges, Belgium. Kyle called it “the perfect opportunity to explore the market for NAVIS solutions outside North America.” Hello 2014! Upbeat travel news is …