Secrets of Superstar Marketing Teams

The 6 Secrets of Rock Star Hospitality Marketing Teams

Hospitality has reached its most complicated point ever. Though opportunities for branding and promotions are vast, the sheer number of available channels can be headache inducing, not to mention the array of strategies required to make any one of those channels really productive. In fact, forty-six percent of travel marketers say that determining where to …

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Outside In: What An Observer Sees As The Five Most Overlooked Opportunities in Lodging Sales

Cross-cultural psychologists have studied Westerners and their strong tendency to view the world inside out, with themselves at the center, as opposed to outside in, with the lens of an observer. Ultimately, the benefits of the outside in approach resulted in being more in tune with a partner’s perspective and less prone to mistakes.1 Another …

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What Hotels Should Ask of Their Data

In travel, it seems we often look outward before looking inward, starting with the answers without having asked the questions that help us arrive at truly useful conclusions. For instance, how often have you rolled out a marketing plan without a detailed review of your guests and their spend from the previous year or two? …

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3 Ways Your Property Can bGREAT (We’ll Reveal All at HITEC 2015!)

Are you ready for summer? No matter when your high season hits, prospective and returning guests are your golden key to a profitable year. Just in time for the vacation crowd, harness NAVIS technology, best practices, and trusted Client Advocates to optimize the lifetime value of your guests and prospects. Here are three ways that …

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Bring on the Lux: 4 Reservation ‘Musts’ for Premium Properties

“There’s no other overflow/after-hours reservation service out there that does what you do for 4 and 5 star resorts and we are extremely pleased with your team’s performance, professionalism and how they’ve represented our luxury resort.” – Jeremy Fain, Director of Revenue, Ojai Valley Inn & Spa What defines a luxury property? What raises guest …

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Synchronicity: A 3-Step Plan for Smooth Operations & More Leisure Revenue

The quest to capture and nurture guests is a daily challenge for hotels, resorts, and vacation rentals. The people and technology involved must operate in perfect synchronization for best results. Wouldn’t life be easier if vendors worked together to integrate products and services for maximum client success? That’s the idea behind the new NAVIS Certified …

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Leisure Industry Experts Reveal Their #1 Secret: Know Thy Guests!

Every year NAVIS updates its clients on the latest industry news, trends, technology, and best practices for driving revenue. The 2015 NAVIS Leaders Conference (NLC) drew one of the largest crowds ever. Seventy percent were returning attendees and 30% were first-timers. The conference drew strong attendance from both independent hotels/resorts and vacation rental management groups. …